4 Reasons to use a Gmail CRM


When email is you main communication channel with clients, you need a CRM system that would record client and lead data and help you analyze your interactions. But most CRM systems weren't made to work with emails or Gmail in the first place. You often have to switch between your inbox and the CRM system just to check the client details. Emails are rarely put into the spotlight, and the Gmail integration is usually an afterthought.

What you need is a Gmail-centric CRM system that would be a powerful customer management platform, email marketing tool, a team collaboration dashboard and still remain as intuitive and simple as Gmail. Here are just several of a Gmail-based CRM system advantages over the stand-alone solutions.

Imagine Gmail as your CRM system. Now discover its potential!

1. See client details in the emails

Wouldn't it be better to instantly see all of the client or lead information right when you open it? To be able to edit or update it on the fly, without having to sift through the CRM system?

NetHunt CRM shows you everything it has on the clients when you're reading emails from them. You don't need to hop between Gmail and a CRM system to personalize communication or learn the history of client's interactions with your company.

 

2. Manage your funnels and pipelines

With NetHunt CRM you can turn emails into the CRM records and manage them as a pipeline. Define your process stages and move deals down the pipeline right in the inbox.

You can customize records with any number of fields and views to fit it to your business needs. Create deals and manage your sales. Use records as tasks and group them as a kanban-style dashboard for project management.




 

3. Send email marketing campaigns

A combination of the CRM system and Gmail can be your most effective email marketing tool. When all your leads, clients, and subscribers are already in the CRM system powered by the most popular emailing service, there's no need to additionally pay for the dedicated mass mailing services.

NetHunt CRM adds mass mailing to Gmail, letting you contact hundreds of your customers with the personalized messages using their data from the records. Email tracking and campaign reports will tell you how success your email marketing efforts are.

 

4. Simple to implement. Easier to adopt

The broad appeal of Gmail is that it's simple, intuitive, and functional. There's hardly a salesperson who doesn't know how to use Gmail. NetHunt CRM follows the same design principles of Gmail, complementing its interface and functionality, and not disrupting it.

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